1. Start with a big market.
Go after something that has hyper growth, where the price-to-earnings (P/E) ratios are high.

2. Go for relative advantage.
What is your area of expertise? What are you really good at? What are you specifically best at?

3. Superb human resources.
You are constantly on the lookout for superb human resources.
Your absolute, sole reason to exist is to find as many people smarter than you as you can.

4. Build market share fast.
Build market share fast, use whatever you can to get to be the biggest one fastest.

5. Partner and create a network.
Use that network and build it.

6. Win.
Be the winner. You don't want to be Number 2.

7. Get a customer.
A customer is absolutely critical to your success because you need the feedback.

8. Get another customer.
Now, go get another customer so that the first one doesn't own you.

9. Finally...
Build strategic relations with one or more of those key customers.

10. And...
Take it public.